Statistical Analysis

Driving Customer Retention, Development, and Profit For traditional Financial Services Institutions (FSI’s), it is becoming increasingly difficult to capture competitors especially since competitors are becoming larger, and more non-FSI’s are …

1 WHY CALCULATE CUSTOMER LIFETIME VALUE? 1.1 The Value of Customer Loyalty Companies worldwide are investing billions of dollars in Customer Relationship Marketing (CRM) strategies and the technology to deliver …

It is critical to understand the multitude of variations of customer loyalty if a company is to win customers, increase market share and achieve high performance. You’ve gone to great …

The following are the rules that will help your loyalty program stand-out: Create targeted and relevant interactions with your customers. Recognize and reward customers in Real Time across multiple channels, …

A real good explanation of what is regression analysis. Shailendra

Do you have Loyalty Data? Do you know what makes a good customer? Loyal, high value, cross buyers, up-traders Do you know what makes a bad customer? Fraud, poor payers, …

Net Promoter Score(NPS) is based on the fundamental perspective that every company’s customers can be divided into three categories: Promoters, Passives, and Detractors. By asking one simple question — How …

Beyond the Familiar: While personalized shopping recommendations often come to mind when discussing analytics, its power extends far beyond familiar territory. Today, we dive into lesser-known success stories that showcase …

From Shelves to Satisfaction: How Best Buy Championed Customer Centricity with Segmentation (A Real-Life Success Story) Remember the days of wandering through electronics stores overwhelmed by endless product rows? That …

Ever wondered if your coffee habit fuels stock market rallies? The world of statistics can be alluring, yet shrouded in mystery. Today, we delve into two key concepts – correlation …