The way in which companies interact with their customers has changed dramatically over the past few years. A customer’s continuing business is no longer guaranteed. As a result, companies have …
Net Promoter Score
- Advanced AnalyticsBankingBusiness AnalyticsCampaign ManagementCRMCustomer AnalyticsCustomer FocusCustomer IntelligenceCustomer LoyaltyCustomer Relationship ManagementCustomer RetentionData MiningFinancial ServicesLoyaltyNet Promoter ScorePredictive ModelingStatistical AnalysisStrategyValue Innovation
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Do You Think Your Customers Are Loyal? Think Again
It is critical to understand the multitude of variations of customer loyalty if a company is to win customers, increase market share and achieve high performance. You’ve gone to great …
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Rules of a High-Impact Loyalty Strategy
The following are the rules that will help your loyalty program stand-out: Create targeted and relevant interactions with your customers. Recognize and reward customers in Real Time across multiple channels, …
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Customer Loyalty: It all counts!!!
Do you have Loyalty Data? Do you know what makes a good customer? Loyal, high value, cross buyers, up-traders Do you know what makes a bad customer? Fraud, poor payers, …
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Net Promoter Score: How to Calculate Your NPS
Net Promoter Score(NPS) is based on the fundamental perspective that every company’s customers can be divided into three categories: Promoters, Passives, and Detractors. By asking one simple question — How …