Marketing From The Inside With “In-House CMR” …Customer-Managed Relationship Banking The 21st century is all about empowerment and personalized experiences. Does your bank reflect this reality, or is it stuck …
Campaign Management
- Advanced AnalyticsAnalyticsAustraliaBankingBusiness AnalyticsCampaign ManagementCRMCustomer AnalyticsCustomer FocusCustomer IntelligenceCustomer LoyaltyCustomer Relationship ManagementCustomer RetentionData AnalyticsFinancial ServicesLoyaltyStrategyValue Innovation
- Advanced AnalyticsAnalyticsAustraliaBankingBig DataBigDataBusiness AnalyticsCustomer AnalyticsCustomer FocusCustomer LoyaltyCustomer Relationship ManagementCustomer RetentionData AnalyticsData MiningPredictive ModelingStatistical AnalysisText MiningTime Series AnalysisValue Innovation
Big Data : A Different Perspective (3Vs or 4Vs)
A Big Data Conversation Video Script Hi, Welcome. I am Shailendra and today we are going to talk about Big Data •In recent times, Big Data has become a jargon… …
- Advanced AnalyticsBankingBusiness AnalyticsCampaign ManagementCRMCustomer AnalyticsCustomer FocusCustomer IntelligenceCustomer LoyaltyCustomer RetentionFinancial ServicesLoyaltyPredictive ModelingStatistical AnalysisValue Innovation
Why Is Customer Profitability Measurement In Banking Today So Badly Flawed, Grossly Misleading and Virtually Worthless?
It’s very simple. The Model currently in use is all wrong. It’s badly flawed because it is incomplete and a fraud! A 20th Century Technology Model trying to do business …
- Advanced AnalyticsBankingBusiness AnalyticsCampaign ManagementCRMCustomer AnalyticsCustomer FocusCustomer IntelligenceCustomer LoyaltyCustomer Relationship ManagementCustomer RetentionData MiningFinancial ServicesLoyaltyPredictive ModelingStatistical AnalysisStrategyValue Innovation
CUSTOMER RETENTION, DEVELOPMENT AND ACQUISITION FOR FINANCIAL SERVICES
Driving Customer Retention, Development, and Profit For traditional Financial Services Institutions (FSI’s), it is becoming increasingly difficult to capture competitors especially since competitors are becoming larger, and more non-FSI’s are …
- Advanced AnalyticsAustraliaBusiness AnalyticsCampaign ManagementCRMCustomer AnalyticsCustomer IntelligenceCustomer LoyaltyCustomer Relationship ManagementCustomer RetentionData MiningLoyaltyPredictive ModelingStatistical AnalysisStrategyTime Series Analysis
PREDICTING AND USING CUSTOMER LIFETIME VALUE TO IMPROVE PROFITABILITY
1 WHY CALCULATE CUSTOMER LIFETIME VALUE? 1.1 The Value of Customer Loyalty Companies worldwide are investing billions of dollars in Customer Relationship Marketing (CRM) strategies and the technology to deliver …