There has been a lot of talk about the unstructured data since the conversation around big data started or shall we say that one of the reason of big data’s …
The Customer-driven Business Model Think of the Customer-driven business model as a loyalty machine. Get your business running this way, get your act right, and Customer loyalty is the natural …
Marketing From The Inside With “In-House CMR” …Customer-Managed Relationship Banking The 21st century is all about empowerment and personalized experiences. Does your bank reflect this reality, or is it stuck …
A Big Data Conversation Video Script Hi, Welcome. I am Shailendra and today we are going to talk about Big Data •In recent times, Big Data has become a jargon… …
Shailendra talked about the use of data and predictive analytics at the launch of ABS Census 2011
It’s very simple. The Model currently in use is all wrong. It’s badly flawed because it is incomplete and a fraud! A 20th Century Technology Model trying to do business …
The way in which companies interact with their customers has changed dramatically over the past few years. A customer’s continuing business is no longer guaranteed. As a result, companies have …
Driving Customer Retention, Development, and Profit For traditional Financial Services Institutions (FSI’s), it is becoming increasingly difficult to capture competitors especially since competitors are becoming larger, and more non-FSI’s are …
1 WHY CALCULATE CUSTOMER LIFETIME VALUE? 1.1 The Value of Customer Loyalty Companies worldwide are investing billions of dollars in Customer Relationship Marketing (CRM) strategies and the technology to deliver …
It is critical to understand the multitude of variations of customer loyalty if a company is to win customers, increase market share and achieve high performance. You’ve gone to great …