There has been a lot of talk about the unstructured data since the conversation around big data started or shall we say that one of the reason of big data’s …
It is critical to understand the multitude of variations of customer loyalty if a company is to win customers, increase market share and achieve high performance. You’ve gone to great …
The following are the rules that will help your loyalty program stand-out: Create targeted and relevant interactions with your customers. Recognize and reward customers in Real Time across multiple channels, …
Do you have Loyalty Data? Do you know what makes a good customer? Loyal, high value, cross buyers, up-traders Do you know what makes a bad customer? Fraud, poor payers, …
Net Promoter Score(NPS) is based on the fundamental perspective that every company’s customers can be divided into three categories: Promoters, Passives, and Detractors. By asking one simple question — How …